To help retailers and brands plan for 2019, Claudia Tajima and I are interviewing experts within Forrester for our series, “Applying 2019 Predictions To Retail.” Recently, we spoke to Michele Goetz about how artificial intelligence will affect retailer...

As technology improves with natural language processing and AI, chatbots will take away revenue from other marketing channels, a recent study examining retail brands by Juniper Networks claims. In fact, retail sales from chatbots will nearly double annually, reaching $112 billion by 2023, the study says. And retailers will see an increase in savings, thanks to […]

The post Chatbots could drive $112 billion in retail sales by 2023 appeared first on Marketing Land.

7 Website Security Essentials For eCommerce Retailers smallThe internet offers ample opportunity to make money online, regardless of whether you’re selling physical goods or services. But setting up a profitable ecommerce business can be a complicated endeavor. The major stages include building an online presence, attracting visitors to your website, and then converting those individuals into customers.…

The post 7 Website Security Essentials for eCommerce Retailers appeared first on Constant Contact Blogs.

The post Retail Tech Innovation or Consumer Change: Which Came First? appeared first on Tenser'sTirades.

Looking to increase your upcoming event? Send out an event invitation email campaign and include...

The post 6 elements of an effective event invitation email campaign appeared first on Campaign Monitor.

Don’t settle for mediocre this holiday season. Take advantage of these eight ideas to take...

The post Supercharge Your Holiday Email Marketing with Campaign Monitor for Retail appeared first on Campaign Monitor.

It's time to get strategic about winning over Gen Y. Members of the millennial generation were born roughly between 1980 and 2000. They're the largest age cohort in human history, making up about 25 percent of the entire global population. When they're mentioned in headlines, however, the news sounds bad for business: They're broke. They're self-obsessed. They're definitely not buying your stuff.

When the e-commerce giant Amazon made a foray into brick and mortar shops in 2015, the retail industry was in for a surprise. Natalie Berg, the co-author of ‘Amazon: How the world’s most relentless retailer will continue to revolutionize commerce,’ explained, “Very few people exclusively shop online or only in store. They marry the best […]

The post Customer Engagement for Retail in 2019 – What’s Working and What’s Not appeared first on MoEngage Journal.

Writing subject lines can get difficult – especially for retailers. Here are 75 examples on...

The post 75 Stellar Retail Subject Lines appeared first on Campaign Monitor.

“Need to shop? – Let’s Amazon it” – This appears to be the modern day consensus among shoppers across different age categories, and rightly so. There is no denying the marvel that online shopping is today. It’s time-effective, cost-effectiv...

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