Thursday, October 17, 2019
IMAGE SOURCE: https://unsplash.com/photos/ra4vJwxnvAo Social media is, without a doubt, one of the best ways to grow your blog or eCommerce storefront. You can communicate with your audience on a variety of platforms, and all of that information helps ...
You cannot sell to a person you don’t know. Whether you a marketer or a sales agent, the eCommerce software you are using is not enough to make your sales. You need to take it further to maximize your sales or marketing campaign reach. That means you h...
When choosing agile methodology to serve as your visual process and tool for managing a project, you need to find one that is reliable. Both Kanban and Scrum are widely used by software and web development teams to organize workflows including builds, ...

What is Pay Per Click Marketing?

A question that I still get asked by mature business owners is whether or not they should do pay-per-click (PPC) marketing or not. It’s not a simple yes or no question. PPC offers an amazing opportunity to push ads in front of audiences on search, social, and websites that you may not ordinarily reach through organic methods. What is Pay Per Click Marketing? PPC is a method of online advertising where the advertiser pays a

The post What is Pay-Per-Click Marketing? Key Statistics Included! appeared first on Martech Zone.

“Quality content” isn’t just about the type of content you create. It’s about all the care behind the scenes that... Continue Reading The post The Meticulous Blogger’s 12-Step Publishing Checklist appeared first on Copyblogge...

Any sales leader will agree that data and insights are key if you want your reps to crush their targets and drive productivity through the roof. One of the best ways to gather these insights in one place is by creating a sales dashboard. A sales dashboard collects key metrics and KPIs from several sources […]

The post 5 Ways to Optimize Sales Activities with Dashboards appeared first on Marketo Marketing Blog - Best Practices and Thought Leadership.

If you're a fan of HubSpot's Inbound Marketing Methodology, you probably understand the importance of customer success. If you don't, just know that 70% of businesses with growing revenue prioritize customer success as "very important." We can compare that to companies with decreasing revenue where only 49% believe it's important. So, if you want your business to succeed you must make sure your customers do, too.

It all started with a carry-on bag. It's one of my favourites - a dark navy with black piping by a well-known luggage manufacturer. I I splurged and paid quite a bit but felt reassured as it came with warranty and assurance by the sales rep that I woul...

If you don’t have more leads than salespeople, then you’ve got a problem! On the other hand, when leads are flowing in, you’ll need a way to keep lead assigning fair. By their very nature, successful salespeople are competitive souls.  To guide you on your way, we’re sharing 6 lists that you can use to manage…

The post 6 segmented lists every sales team needs appeared first on CommuniGator.

From interactive philanthropic experiences to augmented reality, experiential marketing is on the rise, with more brands looking to create memorable experiences for consumers in order to drive sales. According to a 2018 Mosaic and Event Marketer EventTrack study, 84% of brands use events and experiences to promote their products and services to consumers. But simply following a […]

The post 4 Signs Your Experiential Marketing Lacks Purpose appeared first on Marketo Marketing Blog - Best Practices and Thought Leadership.

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