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A long time ago, in a galaxy far, far away, I wrote this tagline: “Remarkable business begins with remarkable communication.”... Continue Reading The post How to Make Exceptional Communication Your Winning Difference appeared first on Co...
How do you know you’re ready for CRM? When you feel like this: You’re growing so fast that your brain has run out of storage room. You can’t be expected to keep an entire business downloaded to your brain and still be able to run it all smoothly. To ke...
For years, the eCommerce market was ruled by B2C and there’s no doubt in its ability to rise further. But now, there is another ruler coming up which has the potential to steal the kingdom of B2C, and that is, the B2B market. Inspired by the succ...

Messages that are personalized for a specific target audience always perform better than the spray-and-pray, one-size-fits-all campaigns. Everyone understand that, but not everyone takes to the time to set it up. The process of segmenting users seems daunting. It shouldn't. With OneSignal, you can integrate with your existing data management

More than ever before, data is driving marketing strategy, tactics, and messaging, and that includes social media marketing. The proliferation of data is only set to rise as more people and businesses continue to share information about themselves on c...
Four Ways to Use CRM Data to Create Targeted Social Ads According toCMO, marketers are on track to double their social media advertising budgets by 2023. Why? They know the ROI is huge. As of 2018,
When most digital marketers hear the terms “artificial intelligence” or “machine learning,” they naturally think of Hollywood films about super-intelligent robots or computers powered by AI. As a result, they might assume AI cou...

Sales and marketing are two very different areas of business; however, both are essential for the success of your company. While marketers are working on generating and nurturing high-quality leads, sales reps are working hard[...]

The post What Makes Sales & Marketing Alignment So Powerful appeared first on Get your daily dose of Sugar.

Here’s everything you need to know about CAN-SPAM best practices for 2019.

The post CAN-SPAM Best Practices for 2019 appeared first on Campaign Monitor.

If you want your content marketing team to run like a well-oiled machine, there’s one factor that matters more than... Continue Reading The post Master the Part of Editing that Has Nothing to Do with Grammar, Spelling, or Punctuation appeared ...

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